IC Marketing Automation
Segmented and personalized inbound and outbound campaigns in real time through multiple channels: web, mobile app, online banking, email, push notifications, SMS, etc.
IC Card App
As experience is everything, we also have applications specially designed to serve specific segments of the bank. These are Apps that aim to provide services to specific groups of customers, increasing fidelity.
IC Public Portal
The bank’s institutional site is also a transactional channel, it is therefore connected to IC Banking, so as to be more efficient in self-management processes and in the delivery of information.
Today, data is said to be the gold dust of the 21st century. The key is not only to have the data, but to know what to do with it, analyze it and enhance business decision-making with reliable information about what the customer wants and needs.
IC Onboarding & Origination
Functionalities that enable the digitization of customers or the opening of accounts from a cell phone, with data validation and the possibility of sending personalized messages to promote these actions.